I grew up in Germany, where Anslem Kiefer‘s art is cherished and widely exhibited. So it’s hardly surprising, that he should be the first artist in my December art list. But Kiefer’s work to me, is much more than something I grew up with. His work represents in essence one of the main pillars of art: having something to say. Something important. Something that cannot be easily said in a conversation and something that should be remembered beyond one’s own personal time. So artists turn to the tools at their hands: music, paintings, prose, film, theatre, etc… to get the essence across.
Kiefer’s work is impressive. Massive. Dark. It can be materially and physically experienced. It makes an impact upon its viewers. You don’t need to like it or think it beautiful, but you will be touched when in the presence of his work!
Most of Kiefer’s paintings involve sculptural 3D elements and go beyond what is normally considered ‘painting’. And it was this fact, that first drew me to the work of this artist from the Black Forest. His visual language is unique and quite overwhelming. There is emotion. Pain. Brutality. War. Suffering. Hopelessness. But there is also Love. And Beauty. And there is hope. The hope that something new must – and will – evolve, no matter how massive and devastating the destruction. The phoenix will rise from the ashes.
But more about that tomorrow… 2.December (stay tuned!)
Until the 24th of December I will be publishing a brief post every day, with an image that inspires me, to remind myself that beneath all the tech and environmentalism, my heart beats to visual and auditory #inspirations.
Thank you, #artists! Now more than ever, we need to support the #arts!
When observing creative individuals ‘in the wild’ you’ll notice a few more things they have in common from working odd hours (on their ideas, not necessarily their jobs), having tons of ideas (many of which are bad and thus discarded). Creative individuals have no problem dumping ideas, in fact, they don’t nearly have enough time to bring any of them to fruition anyway. So when you see someone guarding their idea, they are probably not a creative genius (guarding their singular idea). Grant emphasises, that ‘originals are not the people with the deepest expertise’ but rather those with the broadest experience and the most willing to question the status quo. For example, evidence that Safari and Internet Explorer users are less creative and successful than those who use Firefox or Chrome. Why? Because they didn’t just stick with the pre-installed default browser of their operating system, but instead opted to find another solution. They questioned the Status Quo.
Creative individuals also tend to be messy and think in ‘layers’ rather than linear. Which means they are confusing to listen to and often don’t follow a thread of thought but rather pick up thoughts from throughout a rich tapestry of ideas – to the outsider, that is hard to follow. This habit makes it hard for creative original to be recognised and successful. They don’t ‘market’ themselves or their ideas well. And thus, alone, a creative original is likely to fail. But combined with an organised and outgoing ‘people’ person, they can be the engine that drives and delivers success.
But what about creative teams?
As an ‘organism’ or a ‘system’ a creative team, like e.g. a UI / UX Team in a software development company, or a Design Team in a marketing agency, ticks very differently. If you simply throw creative individuals together, you’ll soon find, that the team doesn’t perform as expected. Simple math doesn’t apply here.
If you put ten brilliant creative individuals in one room does NOT mean you get 10 times the creative work done or that it’s ten times better. On the contrary. They tend to be slower and sometimes come to a grinding hold. They are more likely suffocate in chaos and may not produce a single finished design/text/product/etc… And in an agency or service scenario, a ton of half-baked and unfinished ideas aren’t going to make clients happy or advance the project.
Yet, many companies still simply pour more creatives into their creative teams, only to be left wondering why they aren’t faster or better at their ‘work’.
The truth is of course, that you need to carefully consider and plan the right mix of people and talent to develop a high functioning creative team. From the most creative, out-of-the-box, non-conformists to the organisers and to the facilitators and encouragers. All of whom may be designers, but with different personalities. And once you put them together as a team, magic happens – or not, if the mix is off.
What is ‘Distributed Creativity’?
In this article, ‘distributed creativity’ refers to a group of people that together form a creative body, rather than a group of people that collaborate on an artwork (as described by Wikipedia). If done right, this body (or group, team, etc…) then moves and functions as one and is capable of creating on a whole new level. Not unlike ‘swarm intelligence’ which descries the collective behavior of decentralized, self-organized systems, distributed creativity becomes it’s own organism, although here, the organism consists of a distinctly fitting set of individuals and each ‘agent’ IS aware of the greater goal. Distributed creativity is capable of creating something that each individual could not. It’s not about speed or volume or even quality, but rather that this group can produce something altogether different.
Peer Review – the Crit
One aspect of distributed creativity is the feeding off each other’s creativity. If you’re a creative individual working as an artist, writer, designer, etc… you are already familiar with the indispensable value of the ‘Crit’. Artists make a habit of inviting other artists to review and critique their work. Most creatives are so immersed in their work, and their work is so solitary, that sometimes they cannot see what’s in front of them. They need someone who is on the outside, but still connected enough to know their language, their vision, understand and possess the creative tools required, and provide honest and constructive input. In distributed creativity each artist creates and reviews, resulting in an ‘opus’ that in many ways includes all their thoughts and work.
Distributed not remote
Distributed creativity does not refer to what is commonly known as a distributed team, where each team member may work remotely and they meet, communicate and collaborate via online tools. In distributed creativity unique creative skills or language and personality are distributed, and together form another language with the help of this large skillset and variant personalities. Distributed creativity can come from a distributed team, but doen’t have to. In fact, it’s more common to see it happen when these artists share the same space.
There are countless articles and books written about creativity and why it’s so hard to pinpoint what it is and how to get it. One more thing that can be observed with most creative individuals is that they furbish a certain environment for themselves. You’ll be hard pushed finding a lot of creative energy in an office cubicle or even a modern open space office. Creatives need their own ‘space’ (bubble), where they can feel safe to switch off into their creative world, focused, un-interrupted and calm. Part of the creative process happens in isolation, and if it’s not provided, you will find low levels or infrequent creativity. But if a creative individual has a space where they can build their own personal surroundings, they will thrive and so will their ideas and innovations. This is why, it’s a grave mistake to force creative teams into office spaces, that are open and ‘corporate’.
Frequent setups for truly creative spaces include: daylight/windows, minimal or sparse furniture, plants or natural materials, walls stuffed with clips of inspirations, mess, color-swatches or color spots, tables littered with pens and papers used and new), large screens with lots of notes stuck to them, etc…. Less important are ergonomic tables or chairs, because creatives don’t sit down for very long and tend to move around – even if their primary creative work is a computer generated design system. Less important are ergonomic tables or chairs, because creatives don’t sit down for very long and tend to move around – even if their primary creative work is a computer generated design system.
Design Thinking is a buzz term and a darling of executives hoping to solve all their companies (digital) shortcomings with a dash of this magic. All those companies usually compare mortgages to find the best ones. Hire a bunch of people who have ‘Design Thinking’ in their CV and you’re golden. Why does this approach not work?
Failures of Design Thinking
Bruce Nussbaum describes the flaws that brought Design Thinking to it’s knees as “a process trick would produce significant cultural and organizational change“. The ultimate goal of the Design Thinking process and method, is to produce creativity and allow that creativity to drive innovation. And while a process can aide and support this goal, at the end of the day it is only that: a process, a method. It does not, in and by itself produce creative innovative output.
Corporations and their leaders focus too strongly on the latest hot buzzword, often lacking a deeper understanding and true support for the change that it requires. We can observe this especially clear in Job Postings, where candidates are asked if they apply Design Thinking, or Mobile First, or Agile Development, or Lean UX… the list goes on. But when candidates who often live and breathe these new ways of working, actually start their work at the corporation, they are not only not supported but actually held back by the existing structures as well as an unwillingness to change and apply these new processes and methods, which they were hired for.
Applications for Design Thinking
But Design Thinking is a valid and effective method. When used in the right circumstances and allowed to flourish. Design Thinking does not produce Innovation – creative minds do. But Design thinking as a methodology, can produce the right path to develop innovation. It works wonders if you have a product or product idea in place. Using design thinking to (1) Identify the pain points and ask the right questions (this is where most projects fail), (2) define your target and current audience and your goals, (3) get creative (ideation, mind-mapping, brainstorming, scamper, etc…), (4) build a prototype and (5) test it. The most important part however is that you do this process over and over, learning from your test results to improve your definitions and ideas and iterate the whole cycle. For this approach to be successful, you must be allowed to produce a first prototype that will not be expected to be perfect. Releasing a product that is known to have problems is a non-starter for many stakeholders and this is where many of these projects that started out with a lot of enthusiasm fail. In addition, this process does little to produce new products because it takes something that’s there in principle and makes it better. But to come up with ideals that can be the all desired market disruption, you need a different approach. You may not be solving problems or removing pain points.
Innovation through Sensitization
These type of creative breakthroughs are often a side-effect. They happen accidentally, triggered by something seemingly insignificant – but because the individual noticing it is so focused on the problem at hand, they are receptive. We all know this phenomenon. For example, let’s say your best friend bought a new car you were unfamiliar with because it is so rarely driven. But the days after your friend takes you on a ride with the new car, you start seeing it everywhere. Are there suddenly more models around? No. You have simply been made more receptive to seeing it.
The term sensitization comes from the medical and scientific discipline and refers to the fact that repeated stimuli can produce and amplified response. In our Product Design discussion, the repeated stimuli simply refers to the fact that designers (or any other individuals deeply involved with the general topic) are so focused on the general topic and think about the various angles it has every day, that they are sensitized, and begin to see a solution where a non-sensitized person sees only an object at face value. The designers response to the object is amplified. It is different. It is new. And it triggers innovation.
More about Sensitization in UX Design in the next post!
There is a lot of speculation about which industry has the greatest potential when it comes to digitalization. This poll will show you what experts and ordinary people think. Before you can see the results you have to vote yourself.
German politicians, economists, business leader – all know: Germany is struggling in the (not so) new digital environment. There are many reasons and many symptoms. In this post I am focusing on ‘brain drain’ and insolvency and how the two are connected.
Start-Ups to the rescue
A healthy digital industry requires, above all else, innovation. Innovation appears to happen in Start-Ups – companies that have been founded around an idea, they are typically small, young (both the company and it’s people) and have flat hierarchies. Start-Ups need highly innovative, smart, experienced and dedicated employees, especially developers (software engineers), product strategists, designers and analysts. These experts are rare and Germany continues to loose a large amount of them to places like Silicon Valley.
Why do experts leave Germany?
According to the Statistisches Bundesamt (Office of Statistics) 46% of German companies are struggling to fill IT vacancies.
It’s simple economics: supply and demand. These experts are in high demand, and there simply aren’t enough to satisfy this demand. Germany probably produces a good healthy number of them, with it’s free, high quality education system. But despite attractive employment laws, German companies fail to get and keep IT experts while tech companies abroad lure them away with the promise of: exciting and innovative work, great pay, and the typical ‘work hard and play hard’ ethic.
In face, the pay is so attractive, that potential employees oversee the lack of health-care, vacation time, sick leave, family support, etc… But young creative types, are less interested in security, so the big bucks and the sheer nature of the work they are hired to do, is sufficient to lure them into Start-Up hubs like Silicon Valley.
Germany promises more to experienced experts
To compete, German companies not only have to offer comparable great remuneration packages, exciting work, a great work environment but also security. Demonstrating why this ‘safe’ life in Germany is attractive. As a former Silicon Valley expert, who returned to Germany, I now value the 28 days vacation, sick leave, the health care system and a better work life balance. Life in Germany is more promising for more senior experts, who have already experienced the mad flash of excitement present in many Start-Ups (and know that it often ends in frustration or chaos), who have families and care about education, child-care, health-care and job security so they can fulfill their obligations.
It stands to reason, that the German Start-ups employee base is typically older, more experienced and with a young family. Most of my colleagues in the US were single and between 20 and 28, while most of my colleagues in Germany are between 28 and 38 and have a young child or two. All my colleagues on both sides of the big water, value innovative projects and exciting work. But, my colleagues in Germany also really value life/work balance and job security, while for my colleagues in the US, a fun office, participation in international conferences, BBQs/Sushi, etc… was more important.
Germany is in fact, very well equipped to attract and keep experts. Or is it?
As we all know, Start-Ups have to take on high risk and failure is frequent and not necessarily considered the worst possible outcome. Most Start-Ups fail. So a country that desperately needs to attract experts, and where one of the major attractions is security, must manage failure better!
My last employer in Germany, Auctionata – a tech start-up in the Art and Luxury auction market, recently underwent insolvency. In and by itself, this is not unusual or shocking because it was one of the high-risk Start-Ups: huge potential but also high risk. As highly sought after IT experts, we should have simply been able to move on. However, the insolvency proceedings, they way it was managed and the treatment the experts experienced by the state laws, off-sets the one advantage Germany can offer (security) and consequently damages digitalization and innovation efforts.
Many Start-Up employees are foreign and were enticed to move to Germany for their job at the Start-Up. They moved their families, pulled kids out of schools, learned a new language, moved house-holds and in turn, they expect a more secure life in Germany. Many of my colleagues, were bound by a 3 month notice period and were consequently not able to ‘hop on’ a new career opportunity when things start looking bad. Yet, they can be (and were) ‘set free’ by their employer during insolvency proceedings, without so much as a day’s notice! And here is the biggest problem: if they haven’t yet paid into the German unemployment insurance for at least 12 months: they are now faced with applying for social welfare (Hartz 4) – which is by no means guaranteed and which doesn’t come close to their earning potential.
Many readers may now think, that this is a luxury problem. But my point is not that this is a grave social injustice, my point is that if we fail be an attractive place for foreign IT experts to live and work, we will not be able to staff the companies that the economy relies on.
Sure, there are hundreds of employers eager to employ these experts, but the point of moving to Germany was not to rush into a new, insecure or unattractive employment. After all, these experts rightly expect to have a choice and to match their skills and interest in their chosen jobs. And because this process takes time, and since they have NO INCOME during that time, they are now highly likely to leave the country. And so the ‘Brain Drain’ continues.